My25 Personal

The My25 Personal Mobile App & Messaging Platform personalizes and tailors engagement, education, and rewards regarding: nutrition, clinical health, social health (SDoH), disease management, grocery shopping, independent living skills development, and enjoyment of life for people with specialized needs—individuals with behavioral & mental health needs, IDD, and TBI; the elderly; and clients in recovery/rehabilitation—and their associated network of support (staff, caregivers, and family/guardians). Organizations and allied stakeholders/funders intent on value-based, holistic, and/or value-add initiative subscribe to My25 Personal and additional My25 products for use by the people they care about to achieve the above and one or more of: reduced costs on multiple fronts; streamlined menu planning, meal prep and grocery shopping; diminished risk; and brand differentiation/market leadership. For anyone who thinks it’s simply and singularly about healthy menus/healthy recipes; popular, mainstream “solutions;” and securing groceries from the big warehouse stores to catalyze enhanced nutrition and save money . . . respectfully, it’s not. Throughout thousands of households and tens of thousands of individuals, we approach food, preventive health, and cost savings strategically via pivotal partnerships; proprietary, digital resources focused on the whole person; and by veering outside the same-old/same-old box. These are the primary reasons we alone cracked the complex “food as medicine code” for people with specialized needs. It boils down to understanding that “food” isn’t just about what is consumed or printed on a menu. Deep understanding regarding the unique dynamics and needs of these vital population groups—including galvanizing and supporting their allied network of support—is paramount. As is a holistic, easy-to-implement approach that links together associated, food-related fundamentals and achieves goals meaningful to subscribing organizations. The cherry on top of My25’s high-fiber cake? We created the first-ever household measurement of nutrition, the Healthy Eating Score (HES). Going from red to yellow to green in real time with automatically tracked metrics, HES visually guides menu planning to foster healthy choices and spur motivation . . . ultimately providing trended data to bolster oversight and care coordination. The My25 Personal Mobile App & Messaging Platform embodies all we’ve learned and successfully demonstrated time and again over many years—even amplifying support for those individuals associated with—and caring for—the person with specialized needs. Now, more people and additional, allied stakeholders/funders have fingertip/digital plug-in access to what we alone have accomplished by cracking this food as medicine code. Mainstay is the name of our company and My25 is our core brand. We span the U.S. with a family of digital resources to address diverse people, budgets and organizational goals. Our foundational core was established with backing from the United States Department of Agriculture (USDA) and via collaboration with professionals from the Feinberg School of Medicine at Northwestern University. Along the way, we structured pivotal, strategic partnerships with billion-dollar companies, mom and pops right around the corner, and organizations such as Walmart. Our nutritional basis centers on: the Dietary Guidelines for Americans, rebalancing the plate, moderation versus deprivation, affordable/accessible ingredients, and that super nutrient: fiber. The My25 team includes nutrition, disease management, preventive health, culinary, education, business, and human services professionals. Fiber nerds, each one of us. We love what we do, and you will too. Learn more about us at my25.com and via these videos: About My25 Personal: vimeo.com/797854459; About My25: vimeo.com/673619713; My25 Grocery-Walmart Overview: vimeo.com/846664096; and My25 Max Overview: vimeo.com/866547075