Growth Hacking Courses

Growth Hacking is the intersection of technology, product, marketing, editorial and sales. Our growth hacking courses have been developed by growth hackers that have executed multiple growth campaigns and tactics. Install the app and then create an account for free to browse the courses. Many of our growth hacking courses are based on real world businesses and actual projects that we executed in enterprise [Fortune 500], scale-up and start-up companies. So, less pie in the sky theory and content based on what needs to be done in reality. A growth hacker is an emerging career referring to a marketer who combines knowledge of traditional marketing techniques with a strong technical background. Growth hacking is generally associated with low cost, inbound marketing solutions. These solutions tend to be digitally-focused and quantitative in nature. Growth hackers are a hybrid of marketer, analyst and coder, one who looks at the traditional question of “How do I get customers for my product?” and answers with A/B tests, landing pages, viral factor, email deliverability, Open Graph and much more. Look out for many growth related job openings in this group. On top of this, they layer the discipline of direct marketing, with its emphasis on quantitative measurement, scenario modelling via spreadsheets, and a lot of database queries. Growth Hacking could also be described as "Lean Marketing for Startups", and those startups are not limited to the traditional startup but can also be startups within large corporations! Many "internet" companies like Facebook, Linkedin, Pinterest, AirBNB and more have used such tactics to grow their user base, and we all know how many users Facebook have now! The courses are designed to increase your knowledge in Digital Marketing Strategy. How to build Growth Machines, How to leverage Marketing Automation. You will understand that Technology & Product are intertwined. Learn marketing and growth hacking ways to promote your business. Learn about boosting traffic to websites by taking marketing strategy classes. Tech businesses like Facebook, Dropbox, and Hotmail pioneered growth hacking marketing as a technique and approach to scale swiftly employing clever and economical marketing strategies. It combines engineering, engineering thinking, data analysis, and creativity to accomplish all business and marketing objectives. Growth hackers do not identify as engineers, developers, or marketers. They are driven by a hunger for technology, data, swift and efficient action, careful precision of outcomes, and ongoing optimization, and they use these to develop useful solutions. They gain knowledge by experimenting with various techniques, employing novel tools, and—most importantly—failing, trying again, and ultimately succeeding. Our tutors have worked on campaigns for these industry verticals: SAAS providers, Telecoms, Logistics, News & Media, Hospitality, Technology, FinTech, Home & Garden, Social Networks, Health and Wellbeing & E-commerce stores to name just a few. Our raison d'etre revolves around the principle of growth hacking. The term originated in Silicon Valley and in its essence it’s the idea that an entrepreneur or organisation can take a non-traditional approach to increasing the growth rate/adoption of their product by “hacking” something together specifically for growth purposes. Our courses will cover: Affiliate Marketing, A/B Testing Analytics, Conversion Rate Optimisation, Content Marketing, CRM Developer Marketing Digital: Branding, Consumer Profiling Digital Marketing & Merchandising Digital Strategy Digital Media Planning & Buying E-Commerce Email Marketing Gamification Strategy Influencer & Journalist Marketing Marketing Automation Mobile Marketing & Advertising Multi-Channel Strategy Multi Screen Campaign Strategy Platform / Tool Selection PR Digital Distribution Programmatic Advertising & Marketing SEM & SEO Social Media